Atty. Brian R. Socolow
Brian Socolow represents athletes, teams, event owners, media companies, equipment manufacturers and others in the sports industry in complex commercial transactions and business disputes. He has handled transactions ranging from media broadcast and distribution agreements, sponsorships and trademark licenses to venue agreements and the purchase and sale of sports properties.
Profile Summary
About Brian R. Socolow at a glance
Brian R. Socolow is a entertainment attorney based in New York, New York, practicing at Loeb & Loeb LLP. Educated at University of Virginia (J.D., 1991) and Yale University (B.A.). Recognitions include Best Lawyers in America — Media Law (2026), Best Lawyers in America — Sports Law (2026), and Best Lawyers in America — Additional Areas of Practice: (2026). Serands clients in New York, NY and the surrounding metropolitan area.
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About
- Brian Socolow represents athletes, teams, event owners, media companies, equipment manufacturers and others in the sports industry in complex commercial transactions and business disputes
- He has handled transactions ranging from media broadcast and distribution agreements, sponsorships and trademark licenses to venue agreements and the purchase and sale of sports properties
- Most recently, Brian has represented smart home services provider Vivint in its naming rights deal for the arena home to the Utah Jazz, represented a group seeking an MLS expansion franchise, negotiated an employment agreement for the CEO of World TeamTennis, and counseled the World Freerunning Parkour Federation in negotiations with the International Gymnastics Federation
- Brian has provided leagues, event owners and media agencies, such as World Surf League, Tough Mudder, the Ladies Professional Golf Association and AdLarge Media, with strategic counsel in television and radio broadcast agreements, internet distribution and marketing rights arrangements, live event webcasting, exclusive ad partnerships, and sponsorships
- He also has notable experience litigating copyright and trademark conflicts, contractual disputes
- Brian has a particular depth of experience in the rapidly growing sports technology and data sector
- He advises manufacturers of wearable devices and other sports technology companies on data collection and use practices, security issues, and licensing matters
- In addition, Brian has developed a niche in the emerging sports market, helping clients grow their sport and develop their brands
- Brian serves on the board of directors of the Sports Lawyers Association and regularly comments on sports-related topics as a legal contributor for top-tier media outlets, such as CNN, ESPN Radio and The Wall Street Journal
- In addition to his sports practice, he represents clients in intellectual property, entertainment and complex commercial disputes
- Outside the office, Brian is a drummer and an avid runner
- He also serves on the advisory board for the New York chapter of Back on My Feet, an organization that combats homelessness through running, and he sits on the commission of the New Castle Recreation and Parks Department
Practice Areas Explained
Brian R. Socolow's Areas of Practice
Each practice area below reflects the types of cases Brian R. Socolow handles, with a brief overview of what that area of law covers.
Entertainment lawyers for music, film, sports contracts, talent representation, and IP licensing.
Brian R. Socolow is one of 45,946 entertainment attorneys indexed nationally. Browse entertainment attorneys in New York →
Jurisdictional Context
Why local counsel matters in New York
Practicing law in New York. Legal matters in New York are governed by state-specific rules of civil and criminal procedure, statutes of limitations, and substantive law. Cases originating in New York are typically filed in the local municipal court or the appropriate New York state district court, depending on subject matter and amount in controversy. An attorney licensed in New York brings working knowledge of local procedural deadlines, judicial practices in this andnue, and the substantive law that applies to cases brought here. Out-of-state attorneys generally cannot represent clients in New York courts without local counsel or pro hac vice admission.
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