Atty. David W. Sar
David Sar represents clients in commercial disputes and matters pertaining to technology and intellectual property. He litigates and handles business transactions involving trademarks, patents, copyrights, trade secrets, and technology.
Profile Summary
About David W. Sar at a glance
David W. Sar is a patent, trademark, ip, trade secrets, and entertainment attorney based in Greensboro, North Carolina, practicing at Brooks, Pierce, McLendon, Humphrey & Leonard LLP. Admitted to practice in North Carolina, United States. Educated at Yale University (JD, 1996) and Duke University (—, 1992). Recognitions include Best Lawyers in America — Litigation - Patent (2026), Best Lawyers in America — Patent Law (2026), and Best Lawyers in America — Trade Secrets Law (2026). Serands clients in Greensboro, NC and the surrounding metropolitan area.
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About
David Sar represents clients in commercial disputes and matters pertaining to technology and intellectual property. He litigates and handles business transactions involving trademarks, patents, copyrights, trade secrets, and technology.
David counsels clients in nearly every area of intellectual property, and handles business transactions involving trademarks, patents, copyrights, trade secrets and technology. He has handled the prosecution or maintenance of more than 4,000 trademark and copyright registrations, both within the United States and internationally. David was in the 2013 inaugural class of board-certified "specialists" in trademark law, was later Chair of that specialization committee, and remains a certified specialist.
Among other honors and awards, he was named "Lawyer of the Year" for Greensboro for Litigation--Intellectual Property (2014, 2021), Trade Secrets Law (2017, 2020, 2022) and Trademark Law (2019) by Best Lawyers (formerly The Best Lawyers in America©). He also has been listed annually since 2008 in Best Lawyers for various fields including Intellectual Property, Patent Law, Trademark Law, and Trade Secrets Law, in North Carolina Super Lawyers for Intellectual Property Litigation (2014-2023 and 2009-2010, Rising Star), and in Business North Carolina as a "Legal Elite" for Intellectual Property (formerly Patents/Intellectual Property (2005-2008, 2010-2023)) and as a "Young Gun" (2008).
A client quoted in the 2019 Chambers USA guide stated that David "is a very intelligent, well-spoken and approachable person, and moreover a very good intellectual property attorney.”
David serves as a member of the Local Patent Rules Committee for the United States District Court for the Middle District of North Carolina (2019-present).
David has extensive experience writing and negotiating software and technology licenses for businesses. He counsels and assists clients with all manner of software licenses, celebrity endorsement contracts, brand licenses, and collaborative technology development contracts.
Practice Areas Explained
David W. Sar's Areas of Practice
Each practice area below reflects the types of cases David W. Sar handles, with a brief overview of what that area of law covers.
David W. Sar is one of 20,749 patent attorneys indexed nationally. Browse patent attorneys in North Carolina →
David W. Sar is one of 23,222 trademark attorneys indexed nationally. Browse trademark attorneys in North Carolina →
IP attorneys protect inventions, brands, and creative work through patent prosecution, trademark registration, copyright, and trade-secret enforcement.
David W. Sar is one of 106,079 ip attorneys indexed nationally. Browse ip attorneys in North Carolina →
David W. Sar is one of 6,644 trade secrets attorneys indexed nationally. Browse trade secrets attorneys in North Carolina →
Entertainment lawyers for music, film, sports contracts, talent representation, and IP licensing.
David W. Sar is one of 45,946 entertainment attorneys indexed nationally. Browse entertainment attorneys in North Carolina →
Jurisdictional Context
Why local counsel matters in North Carolina
Practicing law in North Carolina. Legal matters in North Carolina are governed by state-specific rules of civil and criminal procedure, statutes of limitations, and substantive law. Cases originating in Greensboro are typically filed in the local municipal court or the appropriate North Carolina state district court, depending on subject matter and amount in controversy. An attorney licensed in North Carolina brings working knowledge of local procedural deadlines, judicial practices in this andnue, and the substantive law that applies to cases brought here. Out-of-state attorneys generally cannot represent clients in North Carolina courts without local counsel or pro hac vice admission.
Looking for additional North Carolina attorneys? Browse all attorneys in Greensboro or all attorneys in North Carolina.
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