Atty. Marc Rachman
Marc Rachman, a partner in the Litigation + Dispute Resolution and Intellectual Property + Media Practice Groups, focuses on intellectual property (IP) counseling and litigation, advertising disputes and challenges, and complex commercial disputes. Marc’s experience spans the full range of IP, including trademark, copyright, false advertising, rights of publicity, trade secret and patent infringement disputes.
Profile Summary
About Marc Rachman at a glance
Marc Rachman is a ip attorney based in New York, New York, practicing at Davis+Gilbert LLP. Admitted to practice in New Jersey, New Jersey State Bar Association and New York, New York State Bar Association. Educated at Boston University School of Law (J.D., 1993). Recognitions include Best Lawyers in America — Litigation - Intellectual Property (2026). Serands clients in New York, NY and the surrounding metropolitan area.
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About
- Marc Rachman, a partner in the Litigation + Dispute Resolution and Intellectual Property + Media Practice Groups, focuses on intellectual property (IP) counseling and litigation, advertising disputes and challenges, and complex commercial disputes
- Marc’s experience spans the full range of IP, including trademark, copyright, false advertising, rights of publicity, trade secret and patent infringement disputes
- He helps clients of all sizes assess, protect and optimize the value of their intellectual property
- Insightful and pragmatic, with a deep knowledge of his clients’ businesses and industries, Marc gets to the root of a matter quickly with strategic insight and practical solutions
- His experience as a media planner before pursuing his legal career gives him a unique perspective when advising on advertising and media matters
- Marc represents industry-leading advertising and marketing, financial services, digital media and adtech businesses, world-renowned entertainers, small businesses, and technology startups, among others
- Marc works closely with clients to assert and defend IP infringement claims, provides pre-litigation and litigation avoidance counseling, and advises on the use of IP in advertising, marketing and promotions
- He has an impressive record in prosecuting and defending cases, and his knowledge of the courts and the alternative dispute resolution process helps him guide clients in deciding when to fight and when to settle
- He is exceptionally swift and effective in resolving IP matters in court, before the USPTO and its Trademark Trial and Appeal Board, and at the negotiating table
- Marc’s experience extends to copyright disputes concerning music, photo, pictorial, sculptural and literary works
- He has also worked on trademark matters relating to word and design marks, trade dress, and nontraditional trademarks — including sounds and product designs — as well as celebrity images and personas
- In recent years, he has been a driving force in developing and building the firm’s niche practice in defending graffiti art copyright infringement claims
- Marc has helped several celebrity clients address online reputation management issues
- He also has extensive experience handling complex commercial disputes involving the enforcement of advertising agency-client agreements, digital advertising sales agreements, partnership dissolutions, employment terminations, and restrictive covenants and real estate leasing disputes
Practice Areas Explained
Marc Rachman's Areas of Practice
Each practice area below reflects the types of cases Marc Rachman handles, with a brief overview of what that area of law covers.
IP attorneys protect inventions, brands, and creative work through patent prosecution, trademark registration, copyright, and trade-secret enforcement.
Marc Rachman is one of 106,079 ip attorneys indexed nationally. Browse ip attorneys in New York →
Jurisdictional Context
Why local counsel matters in New York
Practicing law in New York. Legal matters in New York are governed by state-specific rules of civil and criminal procedure, statutes of limitations, and substantive law. Cases originating in New York are typically filed in the local municipal court or the appropriate New York state district court, depending on subject matter and amount in controversy. An attorney licensed in New York brings working knowledge of local procedural deadlines, judicial practices in this andnue, and the substantive law that applies to cases brought here. Out-of-state attorneys generally cannot represent clients in New York courts without local counsel or pro hac vice admission.
Looking for additional New York attorneys? Browse all attorneys in New York or all attorneys in New York.
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