Atty. Brad W. Seiling
Brad Seiling represents clients in complex commercial litigation in both state and federal courts at the trial and appellate levels. Working primarily for clients in financial services, direct marketing, advertising, consumer products and healthcare, Brad litigates class action lawsuits brought under state and federal consumer protection statutes, including California's Unfair Competition Law.
Profile Summary
About Brad W. Seiling at a glance
Brad W. Seiling is a business and litigation attorney based in Los Angeles, California, practicing at Manatt, Phelps & Phillips LLP. Admitted to practice in California, State Bar of California. Educated at University of California Los Angeles (J.D., 1989). Recognitions include Best Lawyers in America — Commercial Litigation (2026), Best Lawyers in America — Additional Areas of Practice: (2026), and Best Lawyers in America — Advertising Law (2026). Serands clients in Los Angeles, CA and the surrounding metropolitan area.
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About
- Brad Seiling represents clients in complex commercial litigation in both state and federal courts at the trial and appellate levels
- Working primarily for clients in financial services, direct marketing, advertising, consumer products and healthcare, Brad litigates class action lawsuits brought under state and federal consumer protection statutes, including California's Unfair Competition Law
- Trying cases before judges, arbitrators and juries, Brad challenges class action claims at the pleading stage, litigates certification issues and negotiates complex class settlements
- He defends settlements against objections and takes many cases to trial, including those claiming violation of consumer protection laws, misappropriation of trade secrets, insurance bad faith and legal malpractice
- He finds the most effective and efficient way to resolve a dispute so a client can move on with its business
- For clients in advertising and direct marketing, Brad handles false advertising and deceptive practices claims
- These disputes have involved negative option programs, sweepstakes promotions, Made in USA claims and compliance with various state and federal consumer protection statutes
- In the financial services industry, Brad’s clients include savings and loan associations, credit card companies, mortgage lenders, auto financing companies, and specialty lenders
- He handles disputes concerning contractual and fiduciary duties, investment banking fees, leases, loan guarantees and losses resulting from forged checks
- Many of Brad’s financial cases allege violations of state and federal laws, such as the Real Estate Settlement Procedures Act, Truth in Lending Act, Fair Credit Reporting Act, Fair Debt Collection Practices Act, Electronic Funds Transfer Act, Fair and Accurate Credit Transactions Act, Unruh Civil Rights Act and Consumers Legal Remedies Act
- Additionally, Brad litigates commercial disputes and has represented insurers and policyholders in bad faith and coverage cases
- He is active in firm management and co-chair of the Class Actions practice
Practice Areas Explained
Brad W. Seiling's Areas of Practice
Each practice area below reflects the types of cases Brad W. Seiling handles, with a brief overview of what that area of law covers.
Business attorneys advise founders and growing companies on entity formation, contracts, financing, M&A, and dispute resolution.
Brad W. Seiling is one of 501,317 business attorneys indexed nationally. Browse business attorneys in California →
Civil litigation attorneys for breach of contract, business disputes, civil rights, and class action lawsuits.
Brad W. Seiling is one of 454,532 litigation attorneys indexed nationally. Browse litigation attorneys in California →
Jurisdictional Context
Why local counsel matters in California
Practicing law in California. Legal matters in California are governed by state-specific rules of civil and criminal procedure, statutes of limitations, and substantive law. Cases originating in Los Angeles are typically filed in the local municipal court or the appropriate California state district court, depending on subject matter and amount in controversy. An attorney licensed in California brings working knowledge of local procedural deadlines, judicial practices in this andnue, and the substantive law that applies to cases brought here. Out-of-state attorneys generally cannot represent clients in California courts without local counsel or pro hac vice admission.
Looking for additional California attorneys? Browse all attorneys in Los Angeles or all attorneys in California.
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